
Innovation that works, for both consumer and technician
At BREL, innovation is not a promise, but daily practice
For years, the Dutch company has been at the forefront of smart motors, shading systems, and Smart Home solutions. While others are still contemplating the future, BREL is making it possible today. Their products combine technology, ease of use, and sustainability into one clear goal: to make life easier for both the user and the installer.
Smart technology, smart convenience
With the latest generation of products, including the BREL Matter Hub 04, BREL sets a new standard for smart shading. Thanks to the international Matter protocol, the motors and sensors communicate effortlessly with other Smart Home systems, such as Google Home, Alexa, or Apple Home. This means users can easily control their shading with voice, via an app, or fully automatically.
Additionally, the Hub 04 makes connection easier than ever: no complicated settings, but intuitive steps that everyone understands. This way, smart technology becomes truly user-friendly and not something you only master after hours of reading manuals.
‘What really sets BREL apart is the choice for open standards’
Sustainable innovation with solar energy
One of BREL's most pioneering steps is the application of battery motors that charge with solar panels. The motor is powered by daylight via a compact solar panel, requiring no wiring or external power connection.
This not only makes installation easier but also makes the home more sustainable. Even in places where there is no power outlet nearby, shading remains fully functional.
For the consumer, this means:
- More comfort and freedom: the shading always works, without hassle with wires or power.
- Lower energy costs: natural cooling prevents overheating, relieving the air conditioning.
- A sleek, modern design: without visible cables or connection points.
And for the installer:
- Faster installation: no drilling or pulling cables.
- Less chance of errors: plug-and-play installation.
- Flexibility: ideal for renovations or existing buildings.

Reliable technology with feedback
For years, BREL has been known for its bi-directional motors. Smart motors that not only receive commands but also provide feedback. Through the app or the connected system, the user can see at a glance whether the shading is open, half-open, or closed. No more guesswork, but direct feedback and control.
This feedback not only makes the system more user-friendly but also more reliable. For installers, it means fewer service visits and more efficient maintenance: any malfunctions or deviations are quickly identified and often resolved remotely. This way, both the user and the installer benefit from a system that truly works smart.
Open standards, endless possibilities
What really sets BREL apart is the choice for open standards. BREL does not choose to have customers use their own ecosystem; BREL chooses freedom. Whether you work with Google, Apple, or Alexa: BREL products fit seamlessly into any system.
For consumers, this means they can easily expand their smart home in the future without replacing old devices. For installers, it means they are not dependent on one brand or platform: their work becomes more flexible, their offerings broader.

Designed with practicality in mind
BREL innovates not to impress, but to improve. That is why their products are developed with practicality in mind:
- Easy installation and configuration: less time, more precision.
- Robust materials: resistant to moisture, wind, and temperature fluctuations.
- Long-lasting reliability: tested over thousands of cycles, with a solid warranty.
The result? Smart shading that lasts for years, worry-free.
Innovation with a human touch
At BREL, innovation is not just about technology, but also about experience. Their design philosophy combines comfort, sustainability, and simplicity. The consumer enjoys a home that moves with the light automatically. The installer gets systems that are logical, quick, and reliable to install. BREL is building a world where technology supports daily life rather than complicates it. Where smart solutions are a given. And where innovation always serves convenience, efficiency, and future-proofing.
Read the article here on Zonweringmagazine.nl.
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